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When it comes to skincare, we all desire quick and miraculous transformations. However, achieving healthy, radiant skin is not an overnight process. Patience and consistency are key. In this blog post, we will explore the journey of skincare and delve into the timeframes it takes for popular ingredients like hyaluronic acid, BHA, vitamin C, and panthenol to work their magic. Let's embark on this skincare expedition together and uncover the t…

The most cutting-edge skincare often comes from South Korea. The Korean Beauty market is a source of inspiration for the global beauty market and source of the most interesting skincare trends. Unlike  toners and serums, essences are one of the least known step in the K-Beauty skin routine. We want to make things a little easier for you and we’re breaking down what skin essences do and the ways they can benefit your skin.What is…

Oily skin can be a nightmare to deal with. All of us can be prone to a bout every once in a while, especially as the seasons change. And with wearing masks becoming the norm, a lot more people are starting to notice the skin around the cheeks, chin and nose getting oily. So, what can be done to combat oily skin and ensure your skin looks its best? After all, the goal of improving oily skin is to improve hydration while leaving skin fresh &…

K-beauty is constantly evolving. Not only traditional 10-step skin routine is moving towards minimalistic skin rituals (check our blog post on "Cream skin") but it also becoming more sustainable. Here are the top K-beauty trends we suggest you check in 2021.Vegan-friendly & sustainable beautyWe are so proud we can share more and more successful stories of companies that are taking actions towards sustainable beauty. They present a more consc…

Colder weather is a well-known cause of dry and dull-looking skin. This requires creating skin defense rituals. Instead of applying thick creams add an ampoule or a serum. But which serum or ampoule is for you?Why should you use serums and ampoules?Ampoules and serums are excellent glow boosters. Selected to address your skin type and skin needs, they will bring desired results without clogging pores or creating a heavy look and film on your ski…

Before you start rolling your eyes and say: “Great! A new trend that I have no time for!”, just pause and spend these 4 minutes reading about this incredible minimalistic beauty trend. Why? Because “cream skin” is probably the most achievable K-beauty skin regime.What is “Cream Skin”?“Cream skin” is the effortless way in achieving a dewy ‘glow’ and radiance.The trend promotes getting rid of a multi-step skincare regime and encourages to rely on a…